Romanian Brands at
Salone del Mobile. Milano

Moderom Style SRL

Hall 03 | Stand L31 M34

Moderom Style SRL

440050 - Satu Mare – Romania Corneliu Coposu Street, 2/1

About

At Salone del Mobile Milano we will be presenting the “Steekla Collection” developed in collaboration with Hill Studio, an American design company.

Hill Studio is a Baltimore-based design studio founded by Jesse Hill in 2019. Fueled by a passion for all furniture and lighting archetypes, Hill aims to develop products that bring beauty, joy, function, and betterment to the everyday. 

“The range began with a conversation and review of traditional Romanian woodwork and craft, and how to be best showcase but modernize this theme. Ideally we wanted to create products that could flex between a living and working environment, while featuring the craftsmanship and tradition”, Jesse said.

The collection includes a complete storage set such as the Steekla Storage Unit, Shelving Unit and Credenza. It is also composed of a dining set meaning: the Steekla Table and Steekla Chairs. In additiom we also have a Lounge set which consists in the Steekla Lounge Chair and Steekla Coffee Table.

The collection includes materials such as: solid oak as the main material, combined with marble and upholstery.

The end goal was to generate modern, yet subtle and rational products. The post and dowel construction was a direct relational nod to the material, forest and timber. 

Having received acclaim at prestigious events such as the Stockholm Furniture Fair and The International Contemporary Furniture Fair (ICFF) in New York, the Steekla Collection is now set to make its mark at Salone Del Mobile Milano. This marks a significant milestone for Carel Woodworks, and we couldn’t be more excited to share this moment with you.

Additionally we hope to raise brand awareness and attract new clients, such as designers and architects. By participating in the exhibition, we aim to demonstrate our commitment to promoting creativity and craftsmanship in the Creative East.

Furthermore, we wish to highlight the quality and craftsmanship of Romanian companies, potentially challenging common perceptions of Romania as a low-cost outsourcing destination rather than a hub of skilled craft people and creative professionals.

Through our participation at the fair, we hope to present a more positive and accurate image of Romania’s capabilities and potential.

Categories

Beds; Dining rooms, living rooms; Tables and chairs; Wardrobes

Products

Marble dining tables; Modern beds; Modern chairs, wood; Modern dining rooms; Modern dining tables; Modern living room tables; Modern living rooms; Modern wardrobes; Upholstered beds

Gallery